:root{--purple:#440099;--violet:#6938c9;--ink:#211638;--muted:#696374;--line:#e0dae8;--pale:#f4f0fa;--teal:#00aec7;--white:#fff;color-scheme:light;scroll-behavior:smooth;scroll-padding-top:110px}
*{box-sizing:border-box}body{margin:0;background:#fff;color:var(--ink);font:16px/1.65 Arial,Helvetica,sans-serif;-webkit-font-smoothing:antialiased}a{color:inherit}img{display:block;max-width:100%;height:auto}button,input,a{-webkit-tap-highlight-color:transparent}button,input{font:inherit}h1,h2,h3,p,figure{margin:0}h1,h2,h3{line-height:1.08;letter-spacing:-.045em}h1,h2{font-weight:800}h2{font-size:clamp(34px,3.6vw,48px)}h3{font-size:24px}.container{width:min(1200px,calc(100% - 80px));margin-inline:auto}.section{padding-block:100px}.eyebrow{font-size:11px;font-weight:800;letter-spacing:.15em;line-height:1.5;color:var(--purple);margin-bottom:22px}.text-link{display:inline-flex;align-items:center;gap:14px;color:var(--purple);font-size:14px;font-weight:700;text-decoration:none;border-bottom:1px solid #c4aadf;padding:5px 0}.text-link:hover{border-color:var(--purple)}.text-link span{font-size:20px}.button{display:inline-flex;align-items:center;justify-content:center;gap:12px;min-height:54px;padding:16px 22px;border:1px solid var(--purple);border-radius:5px;background:var(--purple);color:#fff;text-decoration:none;font-size:14px;font-weight:700;line-height:1.3;transition:background .18s,transform .18s}.button:hover{background:#5920a6;transform:translateY(-1px)}.button svg{width:19px;height:19px;fill:none;stroke:currentColor;stroke-width:1.7}.button-small{min-height:44px;padding:12px 17px;font-size:13px}.button-white{background:#fff;color:var(--purple);border-color:#fff}.button-white:hover{background:#eee6fa}.button-outline{background:transparent;border-color:#b69ad9;color:#fff}.button-outline:hover{background:#ffffff15}.skip-link{position:fixed;top:8px;left:8px;transform:translateY(-180%);background:var(--purple);color:#fff;padding:10px 20px;z-index:50}.skip-link:focus{transform:none}.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}a:focus-visible,button:focus-visible,summary:focus-visible{outline:3px solid var(--teal);outline-offset:5px}
.site-header{position:sticky;top:0;z-index:10;background:#fff;border-top:5px solid var(--purple);border-bottom:1px solid #eeebf2}.header-inner{height:94px;display:flex;align-items:center;justify-content:space-between;gap:30px}.brand{display:block;text-decoration:none;width:205px;flex-shrink:0}.brand img{width:100%;height:auto}.brand span{display:block;padding-left:22%;font-size:8.7px;font-weight:800;letter-spacing:.025em;line-height:1.8;white-space:nowrap}.site-header nav{display:flex;align-items:center;gap:30px}.nav-text{font-size:13px;font-weight:700;text-decoration:none;color:#514b5f}.nav-text:hover{color:var(--purple)}
.hero{display:grid;grid-template-columns:1fr .95fr;gap:65px;align-items:center;padding-top:48px;padding-bottom:58px}.hero-copy{padding-block:20px}.hero .eyebrow{display:flex;align-items:center;gap:10px}.eyebrow-line{display:block;width:24px;height:2px;background:var(--purple)}h1{font-size:clamp(46px,5.2vw,69px);line-height:1.04;letter-spacing:-.055em}h1 span{color:var(--purple)}.hero-description{font-size:17px;line-height:1.65;max-width:470px;color:var(--muted);margin-top:28px}.hero-offer{display:flex;align-items:center;gap:10px;margin-top:25px;font-size:13px;color:#51445f}.hero-offer>span{background:var(--pale);color:var(--purple);font-weight:800;padding:5px 10px;border-radius:3px;font-size:12px;letter-spacing:.04em}.hero-actions{display:flex;align-items:center;gap:22px;margin-top:25px;flex-wrap:wrap}.microcopy{font-size:12px;color:var(--muted);margin-top:13px;max-width:420px}.hero-photo{height:590px;position:relative;overflow:hidden;border-radius:7px}.hero-photo>img{width:100%;height:100%;object-fit:cover;object-position:60% 54%}.hero-photo::after{content:"";position:absolute;inset:65% 0 0;background:linear-gradient(transparent,#170b2ce8);pointer-events:none}.hero-photo figcaption{position:absolute;z-index:1;bottom:27px;left:28px;right:24px;color:#fff;display:flex;gap:12px;align-items:flex-start}.hero-photo figcaption strong{display:block;font-size:14px;line-height:1.5}.hero-photo figcaption div>span{display:block;font-size:11px;color:#eee6fa;margin-top:3px}.photo-dot{width:8px;height:8px;background:#63dcea;border-radius:50%;margin-top:6px;flex-shrink:0}
.reach{background:var(--purple);color:white;padding:34px 0 22px}.reach-grid{display:grid;grid-template-columns:1.25fr 1fr 1fr;gap:45px}.reach-grid>div+div{border-left:1px solid #ffffff30;padding-left:45px}.reach-grid strong{display:block;font-size:36px;font-weight:800;letter-spacing:-.045em;line-height:1.1;white-space:nowrap}.reach-grid strong small{font-size:22px;letter-spacing:-.035em}.reach-grid span{display:block;font-size:12px;color:#e2d1f8;margin-top:9px}.reach-note{font-size:10px;color:#d9c6f0;margin-top:22px}.local-story{display:grid;grid-template-columns:1fr 1fr;gap:80px}.local-story h2{font-size:42px;line-height:1.12}.local-story h2 span{color:var(--purple)}.story-copy{padding-top:8px;color:var(--muted)}.story-copy>p+p{margin-top:17px}.benefit-line{font-size:14px;font-weight:700;color:var(--ink);display:flex;gap:11px;margin-top:13px;line-height:1.5}.benefit-line:first-of-type{margin-top:23px}.benefit-line span{color:var(--purple)}
.pricing{background:var(--pale)}.section-heading{display:flex;align-items:flex-end;justify-content:space-between;gap:40px}.section-heading>p{font-size:16px;color:var(--muted);padding-bottom:3px}.pricing-controls{display:flex;align-items:center;justify-content:space-between;gap:20px;margin:38px 0 22px}.promo-label{font-size:11px;font-weight:800;letter-spacing:.1em;color:var(--purple)}.term-switch{display:flex;padding:4px;margin:0;border:1px solid #d8cce9;border-radius:6px;background:#eae2f4;gap:3px}.term-switch label{position:relative;cursor:pointer}.term-switch input{position:absolute;opacity:0;width:100%;height:100%;margin:0;cursor:pointer}.term-switch label>span{display:flex;gap:8px;align-items:center;justify-content:center;padding:11px 19px;border-radius:4px;color:#665a78;font-size:13px;font-weight:700;line-height:1.4}.term-switch small{font-size:10px;color:var(--purple)}.term-switch input:checked+span{background:#fff;color:var(--purple);box-shadow:0 1px 4px #28113d12}.term-switch input:focus-visible+span{outline:3px solid var(--teal);outline-offset:3px}.pricing-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px}.price-card{border:1px solid #e1d8ed;border-top:4px solid var(--purple);background:#fff;padding:35px 38px 37px;border-radius:7px;display:flex;flex-direction:column}.card-eyebrow{font-size:10px;font-weight:800;letter-spacing:.13em;color:var(--purple);margin-bottom:13px}.price-card h3{font-size:30px;letter-spacing:-.035em}.plan-description{color:var(--muted);font-size:14px;margin-top:14px;max-width:355px;min-height:47px}.old-price{font-size:14px;margin-top:27px;color:#82758d}.price{display:flex;align-items:center;gap:15px;margin-top:1px}.price strong{font-size:60px;line-height:1.13;letter-spacing:-.055em;font-weight:800}.price>span{font-size:14px;line-height:1.45}.price small{font-size:11px;color:var(--muted)}.commitment{font-size:13px;font-weight:700;margin-top:7px}.alternate-rate{font-size:12px;color:var(--muted);margin-top:4px}.plan-features{list-style:none;padding:22px 0 0;margin:23px 0 28px;border-top:1px solid var(--line);font-size:14px;line-height:1.5;display:grid;gap:12px}.plan-features li{position:relative;padding-left:22px}.plan-features li::before{content:"✓";position:absolute;left:0;color:var(--purple);font-weight:800}.price-card>.button{margin-top:auto;align-self:flex-start}.exclusive{background:var(--purple);border-color:var(--purple);border-top-color:var(--teal);color:#fff}.exclusive .card-eyebrow{color:#b1e7ed}.exclusive .plan-description,.exclusive .old-price,.exclusive .alternate-rate,.exclusive .price small{color:#d8c9eb}.exclusive .plan-features{border-color:#ffffff30}.exclusive .plan-features li::before{color:#a0e4eb}.setup-note{display:grid;grid-template-columns:230px 1fr;gap:28px;padding:27px 0 22px;margin-top:15px;border-bottom:1px solid #dcd2e8;align-items:center}.setup-price{font-size:37px;font-weight:800;letter-spacing:-.04em;display:flex;align-items:center;gap:13px}.setup-price>span{font-size:11px;line-height:1.5;letter-spacing:0;font-weight:400}.setup-note strong{font-size:14px}.setup-note p{font-size:12px;color:var(--muted);margin-top:3px}.pricing-fineprint{font-size:11px;color:var(--muted);margin-top:17px;max-width:1050px;line-height:1.7}
.steps{list-style:none;padding:0;margin:44px 0 0;display:grid;grid-template-columns:1fr 1fr 1fr;gap:48px}.steps>li{border-top:1px solid var(--line);padding-top:24px}.step-number{display:block;color:var(--purple);font-size:14px;font-weight:800;letter-spacing:.08em;margin-bottom:22px}.steps h3{font-size:23px;line-height:1.18;max-width:240px;letter-spacing:-.035em}.steps p{font-size:14px;color:var(--muted);margin-top:17px;line-height:1.7}.steps a{color:var(--purple);font-weight:700;overflow-wrap:anywhere;text-underline-offset:3px}.process-note{margin-top:35px;font-size:12px;color:var(--muted)}.creative-section{background:#f8f7fa;padding:75px 0}.creative-grid{display:grid;grid-template-columns:1fr 1fr;gap:80px}.creative-intro{color:var(--muted);max-width:420px;margin:22px 0;font-size:15px}.creative-grid .text-link{font-size:13px}.creative-options>div{display:grid;grid-template-columns:1fr 1fr;gap:20px;align-items:center;padding:20px 0;border-bottom:1px solid var(--line)}.creative-options>div:first-child{padding-top:0}.creative-options h3{font-size:16px;line-height:1.4;letter-spacing:-.02em}.creative-options>div p{font-size:12px;line-height:1.5;color:var(--muted)}.creative-options strong{font-size:19px;color:var(--purple);font-weight:800}.creative-note{font-size:11px;color:var(--muted);margin-top:17px}.faq-section{display:grid;grid-template-columns:.8fr 1.2fr;gap:80px}.faq-list details{border-top:1px solid var(--line)}.faq-list details:last-child{border-bottom:1px solid var(--line)}.faq-list summary{list-style:none;display:flex;justify-content:space-between;align-items:center;gap:20px;cursor:pointer;padding:21px 0;font-size:15px;font-weight:700;line-height:1.4}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary>span{font-weight:400;font-size:23px;line-height:1;color:var(--purple);transition:transform .2s}.faq-list details[open] summary>span{transform:rotate(45deg)}.faq-answer{padding:0 25px 23px 0;color:var(--muted);font-size:14px}.faq-answer p+p{margin-top:12px}.faq-answer a{color:var(--purple);overflow-wrap:anywhere}
.final-cta{background:var(--purple);color:#fff;position:relative;overflow:hidden}.cta-inner{padding:75px 0 65px;text-align:center;position:relative}.final-cta .eyebrow{color:#cdb4e9;margin-bottom:20px}.final-cta h2{font-size:clamp(38px,4.6vw,58px);line-height:1.05;letter-spacing:-.045em}.final-cta h2+p{margin-top:23px;font-size:15px;color:#e3d6f2;line-height:1.65}.cta-actions{display:flex;align-items:center;justify-content:center;gap:13px;flex-wrap:wrap;margin-top:28px}.cta-email{display:inline-block;margin-top:24px;font-size:14px;text-underline-offset:4px;overflow-wrap:anywhere}.cta-note{font-size:11px;color:#d2bde9;margin-top:8px}.site-footer{padding-top:40px;padding-bottom:25px}.footer-top{display:flex;justify-content:space-between;align-items:center;gap:30px}.footer-top .brand{width:170px}.footer-top .brand span{font-size:7.3px}.footer-top>div{display:flex;gap:24px;font-size:12px;color:#62596e}.footer-top>div>a{text-decoration:none}.footer-top>div>a:hover{text-decoration:underline}.site-footer>p{max-width:920px;color:var(--muted);font-size:10px;line-height:1.65;margin-top:30px}.footer-bottom{border-top:1px solid var(--line);padding-top:20px;margin-top:22px;font-size:9px;color:var(--muted);display:flex;justify-content:space-between;gap:20px}.footer-bottom>span:last-child{letter-spacing:.08em}
@media(min-width:1500px){.hero-photo{height:620px}}
@media(max-width:1100px){.container{width:calc(100% - 56px)}.hero{gap:35px}.hero-photo{height:575px}.hero-actions{gap:16px}.hero-actions .text-link{font-size:13px}.hero-description{font-size:16px}.reach-grid{gap:25px}.reach-grid>div+div{padding-left:25px}.reach-grid strong{font-size:30px}.reach-grid strong small{font-size:19px}.local-story,.creative-grid,.faq-section{gap:45px}.local-story h2{font-size:37px}.price-card{padding:30px}.steps{gap:30px}}
@media(max-width:800px){.container{width:calc(100% - 40px)}.section{padding-block:65px}.header-inner{height:80px}.brand{width:180px}.brand span{font-size:7.7px}.site-header nav{gap:15px}.nav-text{display:none}.hero{gap:25px;grid-template-columns:1fr 1fr;padding-top:35px;padding-bottom:38px}h1{font-size:46px}.hero .eyebrow{font-size:9px;letter-spacing:.11em}.hero-description{font-size:14px;margin-top:20px}.hero-photo{height:530px}.hero-actions{margin-top:20px}.hero-offer{font-size:11px;gap:7px}.hero-offer>span{font-size:10px}.hero-photo figcaption{bottom:20px;left:20px;right:16px}.hero-photo figcaption strong{font-size:12px}.hero-photo figcaption div>span{font-size:10px}.reach-grid{gap:20px}.reach-grid>div+div{padding-left:20px}.reach-grid strong{font-size:25px}.reach-grid strong small{font-size:16px}.reach-grid span{font-size:10px}.reach-note{font-size:9px}.local-story h2{font-size:32px}.story-copy{font-size:14px}.benefit-line{font-size:12px}.section-heading>p{font-size:14px}.price-card{padding:25px}.price-card h3{font-size:26px}.plan-description{font-size:13px;min-height:65px}.price strong{font-size:48px}.price{gap:11px}.price>span{font-size:12px}.plan-features{font-size:13px}.setup-note{grid-template-columns:190px 1fr;gap:20px}.steps{gap:22px}.steps h3{font-size:20px}.steps p{font-size:13px}.creative-grid,.faq-section{grid-template-columns:1fr;gap:32px}.creative-intro{max-width:550px}.creative-section{padding:60px 0}.creative-options>div{grid-template-columns:1fr 1fr}.faq-section h2 br{display:none}.footer-top>div{gap:15px;font-size:11px}}
@media(max-width:600px){:root{scroll-padding-top:90px}.container{width:calc(100% - 36px)}.header-inner{height:73px;gap:12px}.brand{width:157px}.brand span{font-size:6.7px}.button-small{font-size:11px;padding:11px 12px;min-height:42px;gap:7px}.hero{grid-template-columns:1fr;gap:26px;padding-top:25px;padding-bottom:28px}.hero-copy{padding-block:8px}.hero .eyebrow{font-size:10px;margin-bottom:19px}.hero h1{font-size:clamp(44px,11.8vw,62px);max-width:460px}.hero-description{font-size:16px;line-height:1.6;margin-top:22px;max-width:490px}.hero-offer{font-size:12px;gap:9px;margin-top:20px}.hero-offer>span{font-size:11px}.hero-actions{gap:17px}.hero-actions .button{width:100%;font-size:14px}.hero-actions .text-link{font-size:13px}.microcopy{font-size:11px;margin-top:11px}.hero-photo{height:385px;width:100%}.hero-photo>img{object-position:50% 53%}.hero-photo figcaption strong{font-size:13px}.hero-photo figcaption div>span{font-size:10px}.reach{padding:28px 0 22px}.reach-grid{grid-template-columns:1fr 1fr;gap:24px 18px}.reach-grid>div:first-child{grid-column:1/-1}.reach-grid>div:nth-child(2){padding:0;border:0}.reach-grid>div+div{padding-left:18px}.reach-grid strong{font-size:32px}.reach-grid>div:first-child strong{font-size:42px}.reach-grid strong small{font-size:17px}.reach-grid span{font-size:11px;line-height:1.5}.reach-note{font-size:10px;line-height:1.6;margin-top:24px}.section{padding-block:58px}.local-story{grid-template-columns:1fr;gap:23px}.eyebrow{font-size:10px;margin-bottom:18px}.local-story h2{font-size:35px}.story-copy{padding:0;font-size:15px}.benefit-line{font-size:13px}.section-heading{display:block}.section-heading h2{font-size:38px}.section-heading>p{margin-top:20px;font-size:14px}.pricing-controls{align-items:flex-start;flex-direction:column;gap:16px;margin:28px 0 20px}.term-switch{width:100%}.term-switch label{flex:1}.term-switch label>span{font-size:13px;padding:11px 12px}.promo-label{font-size:10px}.pricing-grid{grid-template-columns:1fr;gap:20px}.price-card{padding:28px}.price-card h3{font-size:30px}.plan-description{font-size:14px;min-height:0;max-width:390px}.old-price{margin-top:23px}.price strong{font-size:58px}.price>span{font-size:14px}.plan-features{font-size:14px}.price-card>.button{width:100%}.setup-note{grid-template-columns:1fr;gap:15px;padding:25px 0 23px}.setup-price{font-size:37px}.setup-price>span{font-size:12px}.setup-note strong{font-size:14px}.setup-note p{font-size:13px;line-height:1.6}.pricing-fineprint{font-size:11px;line-height:1.7}.process h2{font-size:35px}.steps{grid-template-columns:1fr;gap:30px;margin-top:32px}.steps>li{padding-top:20px;display:grid;grid-template-columns:42px 1fr;column-gap:12px}.step-number{grid-row:1/3;margin:3px 0 0;font-size:12px}.steps h3{font-size:23px;max-width:300px}.steps p{grid-column:2;font-size:14px;margin-top:12px}.process-note{font-size:11px;margin-top:26px}.creative-section{padding:55px 0}.creative-grid{gap:30px}.creative-grid h2{font-size:35px}.creative-intro{font-size:15px;margin:20px 0}.creative-grid .text-link{font-size:12px}.creative-options>div{grid-template-columns:1fr;gap:7px;padding:18px 0}.creative-options h3{font-size:16px}.creative-options>div p{font-size:13px}.creative-note{font-size:11px}.faq-section{gap:25px}.faq-section h2{font-size:35px}.faq-list summary{font-size:14px;padding:21px 0}.faq-answer{font-size:14px}.cta-inner{padding-block:58px}.final-cta h2{font-size:41px}.final-cta .eyebrow{font-size:9px;letter-spacing:.1em}.final-cta h2+p{font-size:14px}.cta-actions{display:grid;gap:12px}.cta-email{font-size:13px;margin-top:24px;max-width:100%}.cta-note{font-size:10px}.site-footer{padding-top:32px}.footer-top{align-items:flex-start;flex-direction:column;gap:23px}.footer-top>div{flex-wrap:wrap;gap:15px 22px;font-size:12px}.site-footer>p{font-size:10px;margin-top:24px}.footer-bottom{flex-direction:column;gap:9px}.footer-bottom>span:last-child{font-size:8px}}
.price-card{min-width:0}.text-link svg{flex:none;width:18px;height:18px}
@media(max-width:360px){.header-inner>.brand{width:143px}.header-inner>.brand span{font-size:6.1px}.button-small{padding:10px;font-size:10px}.price-card{padding:24px}.price strong{font-size:44px}.price>span{font-size:12px}.price{gap:10px}.price-card h3{font-size:27px}.term-switch label>span{flex-direction:column;gap:2px;min-height:53px;padding:8px;font-size:12px}.term-switch small{white-space:nowrap}.section-heading h2{font-size:33px}.hero-offer{font-size:11px}.cta-email{font-size:12px}}
@media(prefers-reduced-motion:reduce){:root{scroll-behavior:auto}*,*::before,*::after{transition:none!important}}